Leonid Sudakov
Leonid Sudakov
President, Growth, Digital and Platforms
MARS Petcare
UNITED STATES
Biography
Leonid Sudakov is President of Growth, Digital & Platforms at Mars Petcare, a leader in pet health and nutrition and part of Mars, Incorporated a global, family-owned business, with $50 billion in annual sales. Leonid oversees the growth agenda and leads the digital transformation, including responsibility for digital platform businesses.
Leonid’s worked for some of the biggest names in marketing: PepsiCo, Danone and BBDO. At Mars he’s been a global CMO overseeing billion-dollar brands, leading 900+ marketers around the world, doubling organic growth and embracing the impact of digital disruption, and an intrapreneur as founding President of Kinship: a one-of-a-kind digital and data arm of Mars dedicated to creating the future of pet care. Leonid has overseen some of Mars’ most creative and recognizable work, in 2024 Mars Petcare celebrated a Grand Prix for the Pedigree brand at Cannes for a campaign driven by a big human idea and supercharged through AI.