Shilpa Sinha

Shilpa Sinha

Shilpa Sinha

Chief Strategy Officer APAC

McCann Worldgroup

APAC

Biography

Shilpa is currently Chief Strategy Officer APAC at McCann Worldgroup.

In a versatile career spanning over two decades, Shilpa has worked as a marketer & strategist, in global, regional and local roles in preeminent organisations like Unilever, WPP & IPG. Armed with firsthand senior leadership stints in prominent markets like India, the UK, China, Russia and Singapore, Shilpa has relentlessly imbibed the cultural zeitgeist of the Orient and the Occident. Shilpa’s rich brand building experience transcends diverse categories & brands like L’Oreal Paris, Lakme, Nivea, Sunsilk, Mondelez, Coca Cola, Nestle, Lincoln, BMW and more. Additionally, Shilpa has served as Assistant Private Secretary to HRH The Prince of Wales (The Commonwealth, Faith and Ethnic Communities’).

A champion of effectiveness and creativity, Shilpa has led her teams to compelling performances at Effie, has been on the jury of Effie Russia, Effie APAC, Effie Singapore. Effie Worldwide Best of the Best and has won creativity awards including Cannes Lion.

Shilpa has headlined Asian thought leadership with ‘Truth about Ascending Asia’, has been featured in Campaign Asia’s Women to Watch 2024, is a Found Board Member at IAA Singapore and Chair of IAA Singapore’s Professional Development Council.