Industry Craft Lions

The Industry Craft Lion celebrates the creative artistry, talent and skill required to deliver a beautifully executed solution and bring a creative idea to life. 

Entries should demonstrate the highest levels of expertise and vision in the application of creative techniques.

Industry Craft Lions Sections

  • A. Typography

    • A01 Brand & Communications Design

      Including brand identity, logo design, self-promotion, brand environment design, brand collateral, corporate comms, promotional items and other comprehensive branding programmes.

    • A02 Packaging Design

      Any packaging.

    • A03 Print & Publishing

      Any print or published work.

    • A04 Outdoor

      Any outdoor work, traditional billboards, posters, digital outdoor screens or ambient work.

  • B. Art Direction

    • B01 Brand & Communications Design

      Including brand identity, logo design, self-promotion, brand environment design, brand collateral, corporate comms, promotional items and other comprehensive branding programmes.

    • B02 Packaging Design

      Any packaging.

    • B03 Print & Publishing

      Any print or published work.

    • B04 Outdoor

      Any outdoor work, traditional billboards, posters, digital outdoor screens or ambient work.

  • C. Illustration

    • C01 Brand & Communications Design

      Including brand identity, logo design, self-promotion, brand environment design, brand collateral, corporate comms, promotional items and other comprehensive branding programmes.

    • C02 Packaging Design

      Any packaging.

    • C03 Print & Publishing

      Any print or published work.

    • C04 Outdoor

      Any outdoor work, traditional billboards, posters, digital outdoor screens or ambient work.

  • D. Photography

    • D01 Brand & Communications Design

      Including brand identity, logo design, self-promotion, brand environment design, brand collateral, corporate comms, promotional items and other comprehensive branding programmes.

    • D02 Print & Publishing

      Any print or published work.

    • D03 Outdoor

      Any outdoor work, traditional billboards, posters, digital outdoor screens or ambient work.

  • E. Copywriting

    • E01 Brand & Communications Design

      Including brand identity, logo design, self-promotion, brand environment design, brand collateral, corporate comms, promotional items and other comprehensive branding programmes.

    • E02 Packaging Design

      Any packaging.

    • E03 Print & Publishing

      Any print or published work.

    • E04 Outdoor

      Any outdoor work, traditional billboards, posters, digital outdoor screens or ambient work.

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Industry Craft Lions Jury
Full jury announced in 2019

Trevor Robinson OBE President

Founder & Executive Creative Director, Quiet Storm

Trevor is responsible for some of the most talked about, innovative advertising of our era, including, during his time at UK agency HHCL & Partners, the multi award-winning, game-changing ‘You’ve been Tango-ed’ - Orange ‘Slap’ campaign. In 1995, Trevor set up Quiet Storm, the first agency in London to write, direct and produce it’s own work. The business is best known for its work with brands including HARIBO, The Mirror, Moonpig, Vimto, Yakult, and Young’s Seafood. Trevor is renowned for his contribution to society and for encouraging future talent. He’s chaired the IPA’s Ethnic Diversity Forum and set up “Create Not Hate” to tackle gun crime by getting disenfranchised youth into advertising and creative projects. He was awarded an OBE in 2009 for his services to charity and advertising.

Past winners of the Film Craft Lions

Hope

2018 · Y&R Dubai for the Interreligious Council in Bosnia and Herzegovina

Gold INDUSTRY CRAFT > ART DIRECTION > OUTDOOR

Nowadays, Bosnia, along with other countries from Europe are witnessing humanitarian migration crises. This shows that religious differences are still the root of many conflicts around the world. Due to lack of understanding of other religions, people create opinions leading to communal hatred and violence. The Interreligious Council in Bosnia and Herzegovina wanted to tackle prejudice and raise awareness of the importance of inter-religious dialogue.

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