Industry Craft Lions

The Industry Craft Lion celebrates the creative artistry, talent and skill required to deliver a beautifully executed solution and bring a creative idea to life. 

Entries should demonstrate the highest levels of expertise and vision in the application of creative techniques.

Criteria considered during judging will predominently be the execution.

Single executions of Packaging, Print & Publishing and Outdoor should only be entered into the relevant category. However if they form part of a wider campaign they will be accepted into Brand Communication and Design.

For Standard Print and Outdoor entries each execution constitutes one entry.
For Packaging & Brand Commiunication & Design entries whole campaigns should be entered as one entry.

There is no overall limit to how many times the same piece of work can be entered into Industry Craft.

Industry Craft Lions Jury President

jury president

Jayanta Jenkins President

Global Executive Creative Director, Samsung Mobile, Cheil Worldwide, Global

With an industry track record of 17 years as a creative leader, Jenkins is currently responsible for creative direction for Samsung Mobile Communications global account, heading up a dedicated global creative team. Before becoming global executive creative director for Samsung Mobile, Jenkins was Twitter’s former global group creative director and more recently the global executive creative director at HP. He was also the global creative lead at Apple’s Beats by Dre.
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