Glass: The Lion for Change

Glass: The Lion for Change celebrates culture-shifting creativity.

Entries will need to demonstrate ideas intended to change the world; work which sets out to positively impact ingrained gender inequality, imbalance or injustice.

The Glass Lion recognises work that implicitly or explicitly addresses issues of gender inequality or prejudice, through the conscious representation of gender in advertising.

The same piece of work can only be entered once into Glass. Entries into Glass can be for any commercial or non-commercial client, regardless of the product or service or the medium of communication.

All entry fees for Glass are donated to related-charities which will be announced nearer to the festival dates. Shortlisted entrants will be required to present their work live to the jury in Cannes.

Glass: the Lion for Change Jury President

Karen Blackett OBE President

WPP UK Country Manager & GroupM UK CEO

Karen Blackett OBE is a renowned business leader with a track record in creating vibrant cultures and consistently delivering business growth and success. With over 20 years’ experience at the forefront of the media industry, and after an enormously successful period as CEO of MediaCom UK, in January 2018, Karen became the first UK Country Manager for WPP, the world’s largest communications network, overseeing 14,000 people across multiple operating brands.
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