Glass: The Lion for Change

Glass: The Lion for Change celebrates culture-shifting creativity.

In partnership with   Facebook

Entries will need to demonstrate ideas intended to change the world; work which sets out to positively impact ingrained gender inequality, imbalance or injustice.

The Glass Lion recognises work that implicitly or explicitly addresses issues of gender inequality or prejudice, through the conscious representation of gender in advertising.

The same piece of work can only be entered once into Glass. Entries into Glass can be for any commercial or non-commercial client, regardless of the product or service or the medium of communication.

All entry fees for Glass are donated to related-charities which will be announced nearer to the festival dates. Shortlisted entrants will be required to present their work to the jury online.

Glass: the Lion for Change Jury President


Bozoma Saint John President

Global Chief Marketing Officer, Netflix, Global

Bozoma Saint John was named CMO of Netflix in June 2020. She previously held the same role at Endeavor after serving as the first-ever Chief Brand Officer at Uber. Her 20-year marketing career also includes tenures as Head of Global Consumer Marketing for Apple Music and iTunes, and Head of the Music and Entertainment Marketing Group at Pepsi-Cola North America. Bozoma has been recognized for her breakthrough work by both the industry and her peers, having been inducted into the American Advertising Federation Hall of Achievement in 2014. Additionally, Bozoma serves on the boards of Girls Who Code and Vital Voices and in March 2017, she was named as a Henry Crown Fellow by the Aspen Institute. She holds a BA in English and African American Studies from Wesleyan University.  
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