Calling all digital mavens! It's time to build a digital-led campaign that uses both the platform and the technology behind it in only 24 hours. Show the whole creative communications industry your skills.
You'll be briefed by a charity or NGO about their digital challenge. Then there's just 24 hours for you to come up with a creative insight and explain how your digital solution uses a maximum of three social media platforms in new and exciting ways to move the brand forward. This will be judged by a selection of industry experts before the winner is crowned live at the festival.
"The competition experience is an amazing boost to the teams' growth as creatives."
Tim Cheng, CCO, Grey Group Singapore.