The Young Lions Marketers Competition

Original, engaging creative work starts with a strong brief. This is a chance to go head-to-head against fellow brand marketers and produce the perfect brief in only 24 hours.

How does it work?

  • Contact your rep to find out about local competitions
  • Compete in your local competition
  • Win your local competition!
  • Travel to Cannes Lions
  • Compete and earn your place on stage at Cannes Lions 2019

The challenge

After a briefing from a charity or NGO, you'll have 24 hours to build a creative brief. It'll need to perfectly capture information about the product or service, the client organisation and its aims, and the specific goals of the campaign – the kind that will clearly act as a creative springboard for an agency. This will be judged by a selection of industry experts before the winner is crowned live at the festival.

Who is it for?

  • Marketing managers
  • Brand managers
  • Category/product managers
  • Client services managers
  • Channel marketing managers


  • Winner of local competition
  • Working for a brand
  • Aged 30 or under

"I wish I could live at a never ending Cannes Lions Festival. The whole thing, including the Young Lions Competitions, is amazing."

Daniel Zaldumbide, Maruri Grey Ecuador

Apply for the competition via your festival rep

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