2026 Programme
Creative legends. Marketing mavericks. Inspiring content creators. They're all taking the stage at Cannes Lions 2026.
Contagious
How to Win in a Volatile World
Wednesday 24 June, 15:15–15:45
Overview
Speakers
Description:
Petrified by the polycrisis or merely paralysed by the permacrisis? Besieged by black swans or grappling with grey rhinos? Or if you feel you’re sickening for the fuckening and the world has gone completely VUCAAAaarrgh – this is the session for you.
Join Contagious as it explores why the world feels less predictable and more volatile, which companies are successfully riding the shock waves, and what this all means for your brand, your team and you.
Editor's note
Content Stream
Insights & Trends
The strategic challenges, consumer behaviours, cultural shifts and creative thinking driving the industry forward.
Alex Jenkins
Contagious
Editorial Director
Tags
- Insights & Trends
- Festival Talks