Asmita Dubey is the Chief Digital & Marketing Officer for the L’Oréal Groupe, world leader in beauty, with a purpose to Create the Beauty that Moves the World.

She is steering the L’Oréal Groupe towards Augmented Marketing with Digital and Beauty Tech at the core.

At L’Oreal we love to follow the Groupe’s mantra ‘to seize what is starting’. We are continuously reinventing beauty experiences for the Groupe’s 50 global brands driven by purpose, by multi-sensorial journeys in physical, digital & virtual worlds, by using data across business levers and by exploring new frontiers like AI/ Gen AI; to drive responsibly the best consumer engagement with beauty.

Asmita has been awarded the 2023 World Federation of Advertisers, Global Marketer of the Year and recognized as #3 in Forbes Most Influential CMOs in 2025.