Celessa Baker is Vice President of Marketing Partnerships at Sephora, where she leads the development of innovative, culturally relevant partnerships that strengthen audience engagement and advance the retailer’s brand strategy. Since joining Sephora in 2014, she has held several marketing leadership roles, driving initiatives that connect beauty with culture, entertainment, and sports. Under her leadership, Sephora established landmark partnerships with the Radio City Rockettes, the Golden State Warriors, the Golden State Valkyries, Unrivaled Basketball League, and Athletes Unlimited Softball League. Baker also spearheaded Faces of Music, a Hulu documentary series featuring Victoria Monét, Chappell Roan, and Becky G. Previously, she led brand marketing for Sephora’s makeup and hair categories, overseeing major brand launches and inclusive campaigns such as Black Owned Beauty.