Bia Granja has spent nearly 20 years inside the Creator Economy, helping shape the industry from the early blog era to today’s AI-driven landscape.

She co-founded and sold one of the most influential Creator Economy consultancies and platforms in LATAM, working with creators, brands and platforms as the Creator Economy evolved from a niche internet phenomenon into a force shaping culture, media, commerce and entertainment.

Now based in Los Angeles, Bia works globally as a consultant, curator and speaker focused on the convergence of the Creator Economy, media and entertainment. She is the founder of Creator Economy Rocks, an intelligence platform exploring the future of the industry through research, signals and industry immersions.

Bia served a Cannes Lions juror, is a LinkedIn Top Voice and is widely recognized as one of the leading voices on internet culture and the Creator Economy.