Eugene Park
Eugene Park
Global Marketing Lead for IMX, Creative & Design
CJ CheilJedang
GLOBAL
Biography
Eugene Park is a global creative leader with 23 years of experience in the creative industry. She currently serves as the Global Marketing Lead for IMX, Creative & Design at CJ CheilJedang, where she is driving strategic branding for Korea’s No.1 food brand, Bibigo, with a focus on elevating Korean food on the global stage.
Previously, she was a Global Creative Director at Cheil Worldwide in Seoul, working on Samsung Electronics across Mobile Experience (MX), Bespoke (Digital Appliances), and TV (Visual Display). She also held creative roles at Ogilvy and BBH, working with global brands such as Nike, Chevrolet, Motorola, and Dove. In 2024, she was named one of Korea’s Top 100 Creators.
Her work has been recognized at major global shows including Clio Awards, Clio Health, The One Show, London International Awards, AdFest, Spikes Asia, New York Festivals, and Korea Advertising Awards. She is a member of The One Club for Creativity, and has served as a jury member for D&AD, The One Show, and the Clio Awards.
Also a jazz singer and writer, Eugene embraces creativity beyond advertising. Most recently, she has taken on the role of a meditation guide, sharing calm, clarity, and kindness with others.