Tere is a talented Peruvian social communicator mayor in Film, TV & Radio, co-founder of Canica Films (2008), Guerrilla Films (2014), and Feroz Films (2019). Articulate, intuitive, visionary, and results-oriented, she is a natural leader with over 25 years of experience in audiovisual production.

Her expertise spans advertising film, tv, and production services in Peru, the US Latin American market, Central America, and Europe. As a producer, Tere stands out for her passion and her ability to bring scripts that many consider impossible to make to the screen.

In her role as CEO and Creative Executive Producer at Canica Films, she pioneered the incorporation of female advertising directors into the Peruvian market, opening spaces for a new generation of female talent. She has a long track record and throughout her career has led the production of major advertising campaigns for the most prestigios local and international agencies that had won numerous awards and accolades at the best international festivals. In recent years, the most notable includes: Russian Prices (Fahrenheit DDB, 2019), The Life Saving Soap Operas (Circus Grey, 2019), Vertical Bikes (2021), and Sight Walks (Circus Grey, 2024).

Tere represents a bold, inclusive, and resolutely creative vision of the audiovisual industry.