Taro is a Japanese copywriter who tries to keep ideas simple, because life is complicated enough.

After graduating from a pastry school and spending several years pursuing an unsuccessful career as a comedian, he entered the world of advertising in 2014. Since then, he has been based in Japan and Germany, blessed with opportunities to work with global brands around the world. While still figuring out what his true creative talent is, he firmly believes in his rare ability to be surrounded by truly talented people—a gift that has somehow led to over 500 international awards, including multiple Golds at Cannes Lions. In 2024, he was ranked the No.1 Copywriter by D&AD.

As the father of a 6-year-old, his daily struggle is not with deadlines, but with avoiding stray LEGO bricks scattered across the house.