Winners Interviews
Meet the people behind the Lion-winning work.
In 2025 Uzina, an independent agency out of Lisbon, entered the Cannes Lions Awards with work for IKEA.
They submitted just 6 entries and walked away with five Lions. Discover what inspired their work ‘IKEA Hidden Tags’ and what the win meant to both the agency and the brand.
Story of a Win
What happens once the Festival is over and everyone goes home? In this series we catch up with previous winners to find out what life is like after a Lion.
Let There Be Cake
BANANAS, JOHANNESBURG / KFC THAILAND / 2025
The National Sport of Kazakhstan
GFORCE, Almaty / RUH FIGHTING CHAMPIONSHIP /2024
Is It Even a City?
NEWSLAB, OSLO / VISIT OSLO / 2025
How It Got Made
A behind the scenes look at the making of winning work.
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KLICK HEALTH, TORONTO / CAFÉ JOYEUX / 2024
Play It Safe
THE MONKEYS | ACCENTURE SONG, SYDNEY / SYDNEY OPERA HOUSE / 2024
More Festival Interviews
From the stage to the red carpet, interviews with winners during Festival week.
KitKat Phone Break
VML, PRAGUE / KITKAT / 2025
Night Fishing
INNOCEAN, SEOUL / HYUNDAI / 2025
Act Like You Know
GODADDY, SCOTTSDALE / GODADDY / 2025
Saving Pelotica de Goma
THE WEB, CARACAS / VACÍLATE ESTO / 2025
NAGA SAINT EYE TEST
GODREJ CREATIVE LAB, MAHARASHTRA / EYEBETES FOUNDATION / 2025
NO LABELS
DENTSU INC., TOKYO / NIKKA WHISKY / 2025
TRACKING BAD BUNNY
DDB LATINA PUERTO RICO, GUAYNABO / RIMAS MUSIC / 2025
MISSED BIRTHDAYS
ADAM&EVEDDB, LONDON / ITV X CALM / 2025
FRIEDREICH'S BACK
21GRAMS, NEW YORK / BIOGEN / 2025
Create better with The Work
The Work is where you can learn from Award-winning work, benchmark yourself against the world’s biggest brands and hear firsthand from iconic creative leaders.
