Cannes Lions recognises and celebrates the use of creativity to positively impact not only businesses and brands, but also the world at large.
We have a dedicated Award which celebrates culture-shifting creativity. ‘Glass: The Lion for Change’ is a place to commend ideas intended to change the world that address gender inequality or prejudice.
All entry proceeds for Glass are donated to related-charities and/or not for profit organisations and/or nongovernmental organisations the details of which will be announced nearer to the festival dates.
Cannes Lions has also partnered with the United Nations for the Sustainable Development Goals Lion. This agenda aims to transform our world by 2030, with a plan to end poverty, protect the planet and ensure prosperity for all.
Driving awareness of the UN’s SDGs and inspiring the global creative industry to accelerate progress towards achieving them this collaboration is a powerful force for good.
All entry fees generated by the Sustainable Development Goals Lion will be donated to SDG projects in consultation with the United Nations.
Grand Prix for Good Awards
We recognise that it is difficult to judge work created for non-profit organisations and charities against work for commercial brands.
For this reason, we have introduced the Cannes Lions Grand Prix for Good and Lions Health and United Nations Foundation Grand Prix for Good.
For these specialist Awards, work cannot be entered directly but becomes eligible if it is awarded a Gold Lion and is created as a public awareness message or is for a non-profit organisation or charity. Work fitting this criteria is judged again separately as a Grand Prix for Good contender.
Cannes Lions Grand Prix for Good Eligibility
Examples of entries that would be eligible for the Cannes Lions Grand Prix for Good award include work created for clients of the following; charities, funds, foundations, appeals, donations NGOs, not-for-profit unions & associations, state education, not-for-profit art facilities such as libraries and museums, equality & health messages.
If a piece of work wins a Creative Effectiveness Gold in 2019 it will only be eligible for the Grand Prix for Good if it was awarded a Silver, Bronze or just Shortlist in 2018, 2017 or 2016.
Lions Health and United Nations Foundation Grand Prix for Good Eligibility
Gold winning work from Health & Wellness and Pharma Lions are eligible for the Lions Health and United Nations Foundation Grand Prix
Examples of entries that would be eligible for the Lions Health and United Nations Foundation Grand Prix for Good include work created for clients of the following; charities, funds, foundations, volunteer appeals, blood and organ donation, NGOs, unions, associations, anti-smoking (unbranded), anti-drugs (unbranded), alcohol abuse (unbranded), animal welfare (unbranded), aids awareness, disease awareness, sex health awareness, health and hygiene information, exercise and wellbeing, patient advocacy (not adherence).