How Judging works

How is the Jury selected?

We receive Jury nominations from local Festival representatives and via network, agency and brand contacts. After nominations close, the selection process begins and enormous consideration is given to who is selected, to ensure a diverse range of views and lived experience.

How does judging work?

What happens after I check out?

Each piece of work is reviewed multiple times by our Awards team before it gets to the Jury. Please note we don’t tolerate scam work or work produced purely for the purpose of winning awards. By our definition this means work that hasn’t aired, didn’t run and maybe hadn’t been approved by the brand or client.

If the team finds any issues with your work, we’ll be in touch. If you don’t hear from us, it means you’re all set and your work has progressed through to the judging stages.

Constructing the shortlist

Reviewing & calibrating the shortlist

Awarding metals

Awarding the Grand Prix

How are non-profit organisations and charities awarded?

How do we ensure judging is fair?

We employ a number of measures to ensure the judging process is fair.

Jurors are not permitted to vote on work that is related to them, their company or their network. Should a piece of work a Jury member has worked on make it onto the shortlist, they will be asked to leave the room while the rest of the Jury vote.

To further ensure non-biased judging, we’ve worked with The Unmistakables, an award-winning equality, diversity and inclusion consultancy to co-create a series of compulsory bias awareness training modules. These are compulsory and aim to raise awareness, offer space to learn and reflect, and provide practical tips and actions for addressing bias throughout the judging process.