Benjamin Anyan

Benjamin Anyan

Benjamin Anyan

Group Creative & Strategy Director

Publicis West Africa

CENTRAL AND WEST AFRICA REGION (CWAR)

Biography

Benjamin Anyan is Group Creative & Strategy Director at Publicis West Africa. He is custodian over $300M in regional and local business portfolios, serving 650 Million people in 25 countries. So how is it that he’s still battling with an imposter syndrome?!

Ben is on a mission to help normalize the thought of West Africa as a global creative powerhouse. He is an enthusiastic creative and an astute strategic thinker who is passionate about purpose and impact.

Already, his ideas have helped create a coffee culture in West Africa and made it the biggest NestlĂ© MILO market in the world! He created a movement that got Gen Z’s pumped about not smoking tobacco and has done lots of other cool stuff that’s earned coveted national industry awards.

Ben is fascinated by the blockchain, Web 3 as well as AI and their ability to transform our industry and the world.

His two adorable kids, one beautiful wife and precious relationship with God are the anchor that keeps him grounded.

Related Lions Award

Creative B2B