Brooke Leland
Brooke Leland
President
Mekanism Media Canada
CANADA
Biography
Brooke started her career as a media assistant within the Plusco network over 25 years ago and has worked her way up the ranks, surprising and delighting clients ever since.
Brooke was integral to the launch of Jungle Media in 2010 with inaugural client IKEA who she guided quickly to a Best-In-Show at the Media Innovation Awards. Brooke has been pushing her clients to innovate in the world of media, earning a reputation for her award-winning media work, partnering with such incredible clients as Post Cereals, Coca-Cola, Nike, Toyota, Telus and Capital One.
Brooke held the GM role at Cossette Media and more recently that of President Jungle media. She has been responsible for the overall media experience: culture, talent growth, client success and marketing efforts as well as managing the Media Planning teams.
Recently Jungle Media has joined forces with Plusco sister agency Mekanism, a creative and digital agency where she takes on the role of President Mekanism Media Canada. She is inspired to help build a modern mid-sized integrated agency powerhouse with bilingual and cross-border market expertise as more brands look to align breakthrough creativity and full service execution along the entire customer journey.
Brooke is a bold and creative thinker who inspires great work that drives results. She has been nationally recognized with Media Innovation Awards for her clients. She has also seen success internationally, with Cannes Lions as well as an Effie award for work done on IKEA.
Brooke is on the CMDC Board leading the Young Ambassador Program as well as Co-Chair of the Cannes Young Lions program run by the Globe and Mail for the media division and is passionate about the future of our industry.