Jon is a creative leader who has helped a long list of ambitious and iconic brands do amazing things across both Australia and New Zealand. His creativity has been recognised at every major advertising awards show in the world for PR, entertainment, social, music, media, audio, content and more.

He’s made a #1 charting true crime podcast for the AFP, a #1 charting Christmas carol (which is still being taught in NZ schools), and two Gold Albums. He’s created a world-first gamified model of ecotourism that has been praised by global policymakers as a tourism game-changer.

Jon is now one of the co-founders of Supermassive, a creative studio in Sydney that makes people want things by making things people actually want.

In just 18 months, Supermassive has made global headlines by changing Australian legislation around the age of social media citizenship (and creating a blueprint for other countries to follow suit) through the 36 Months initiative; launching the world’s first rehabilitative radio station for youth in juvenile detention; and campaigning for the Great Barrier Reef to become the first non-human recipient of a UN Lifetime Achievement Award. Their work has been awarded two Grands Prix, and they have been nominated for 15 Agency of the Year awards.