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Audio & Radio

The Audio & Radio Lions celebrate creativity that is wired for sound - work that communicates a brand message through audio excellence, sonic innovation or superior aural storytelling across the airwaves and digital streams.


The main criteria considered during judging will be the idea, the execution and the impact.

There is no overall limit to how many times the same piece of work can be entered into Audio & Radio as long as the categories chosen are relevant. However, the same piece of work may only be entered once in ‘D. Audio & Radio: Sectors’.

In sections B and D each execution constitutes one entry and all executions must have run within the eligibility period.

In sections A and C multiple executions may be entered as one entry. However all audio & radio executions must have run within the eligibility period.

What does winning work look like?

THE IMPOSSIBLE CAMPUS | CINEGO 2023 CINEGO - The Impossible Campus - DDB - Cannes Lions 2023 (Presentation Image from The Work - 1531066-22468460) DDB, BUDAPEST SILVER, AUDIO & RADIO LIONS

Cinego, a Hungarian streaming service aiming to popularise film art in the region, successfully tapped into a new audience and increased brand awareness by turning its platform into a tool for academic freedom. By embedding Freeszfe university lectures into its platform, Cinego transformed the everyday viewing experience into an act of support for film art. It took home a Silver Lion in Radio & Audio.

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