Ndeye Diagne is an influential insights expert and the Chief Growth Officer of Kantar France, bringing a unique blend of data-driven precision and creative vision to the Cannes Lions Festival of Creativity 2025. As a juror in the Creative Data category, she represents France with a deep understanding of how data and creativity intersect to build winning brands.

With over 20 years of experience across Africa, Europe, and beyond, Ndeye has helped global brands like Google, Nestlé, and L’Oréal craft strategies that resonate with diverse audiences. Her work is rooted in the belief that data is not just a tool for measurement, but a catalyst for storytelling, innovation and growth.

An award-winning thought leader, Ndeye is known for her ability to transform complex insights into compelling narratives that drive business growth. Her passion for pushing boundaries and challenging conventions has earned her recognition as a fearless thinker and a champion of insights excellence.

At Cannes Lions, Ndeye brings her expertise in leveraging data to unlock creativity, ensuring that the most impactful and innovative work is celebrated. She believes that the future of marketing lies at the intersection of data and imagination, and she’s here to help shape it.