After having spent close to two decades in some of the country’s top creative agencies like McCann, JWT, DDB Mudra and Leo Burnett, Prajato co-founded MANJA, a fiercely creative agency with an enviable roster of clients including Budweiser, Amazon Prime Video, Netflix, Taco Bell, The Times Group and Teacher's, among others.

Advertising aside, he’s a voracious reader, (self) published author, trained classical pianist, budding organic farmer, hands-on dad to two kids and set-piece specialist in a fourteenth-division football team.