Rachel Kennedy
Rachel Kennedy
Group Creative Director
Forsman & Bodenfors Singapore
SINGAPORE
Biography
A believer that big ideas often come from big changes, Rachel has gone around the world working for agencies in North America, Europe and Asia. Her work has been awarded by Cannes Lions, The One Show and D&AD, exhibited in the Canadian Museum of History, written about in the New York Times and tweeted about by Kim Kardashian.
She is currently the #1 Most Awarded Creative in Singapore (Campaign Brief Asia), one of fifteen women globally recognized by Cannes Lions See It Be It 2019 as a prominent female leader in the industry, is a Cannes Lions Creative Academy Alumni, Young Lions Netherlands winner, Young Blood winner, was named one of Canada’s Top 10 Art Directors, and is the Association of Advertising & Marketing Singapore’s 2023 Creative Director of the Year. She created Canada’s most awarded social campaign, and Singapore’s best performing campaign at Cannes Lions 2023.
Rachel has spoken at the Epica Awards, Cannes Lions and The Art Director’s Club. She has judged at Dubai Lynx, New York Festivals, Award Awards and Creative Review.
Rachel is driven by the belief that creativity is the world’s most powerful tool for change.