Emily Ketchen has 30+ years’ global experience leveraging emerging technologies to drive integrated brand strategies and significant revenues. As the Chief Marketing Officer and Vice-President of Lenovo’s Intelligent Devices Group (IDG) and International Markets, she’s leading a multi-year accelerated marketing transformation including the creation of Centers of Excellence, building leadership capabilities, and nurturing diverse talent. Emily defines Lenovo IDG’s global marketing strategy with a key focus on growing the Lenovo brand and driving growth worldwide.

Prior to Lenovo, Emily has held senior roles at HP; Publicis & Hal Riney; Grey San Francisco; Dell; Poppe Tyson/Bozell Advertising; Falcon Cable TV, and Iberia Airlines of Spain.

She’s a member of Fortune Most Powerful Women, Wall Street Journal CMO Network, World 50 Group’s Marketing 50, Forbes Communications Council, and The Marketing Academy. She also serves as a board member in Outward Bound California.