Jim is the former Global Marketing Officer of Procter & Gamble where he oversaw an $8B advertising budget and had organisational responsibility for nearly 7,000 people. Highly regarded, his leadership was recognized in 2008 when P&G was honoured as the 2008 Advertiser of the Year at Cannes Lions International Advertising Festival —the first time in the company’s history. Jim is best known for reinvigorating P&G’s marketing culture. In his seven years as Global Marketing Officer, he personally led the transformation that firmly established P&G as one of the most admired brand-building companies in the world, helping double sales during his tenure.

Today, Jim is the host of The CMO Podcast, a series of intimate conversations with the most dynamic Chief Marketing Officers from all over the industry. Not your typical marketing podcast, Jim’s unique look at the thought processes and motivations of the Chief Marketing Officer brings conversations to life with actionable insights and compelling stories.