Penny Sadlier is Managing Director of LePub Singapore and PG One APAC, leading integrated creative teams across Asia.

Based in Singapore, she works closely with global and regional brands to create ideas that people don’t just see, but actively experience.

She brings deep experience across brand experience, activation and integrated communications, with a strong belief that the best work lives in culture, not just in campaigns.

Having spent over a decade working across diverse markets, Penny is known for balancing creative ambition with clarity, craft and real business impact. She’s a big believer in collaboration, bringing different disciplines together to make work that feels generous, relevant and genuinely engaging.

Penny is passionate about brand experiences that earn their place in people’s lives, ideas that are thoughtful, crafted and grounded in human truth.