Renan Damascena is a strategist, cultural researcher, and leader in curation and influence at the intersection of culture, creativity, and business.

He is Co-Founder, partner, and CSO of MUVUKA and AUÊ - creative hubs focused on cultural intelligence and impact. With over a decade of experience, he has led strategic work for global brands including Netflix, Disney, Nubank, Meta, and Avon, consistently translating cultural insight into business advantage.

Recognized internationally, Renan was named to the Forbes Under 30 Brazil 2025 list and Meio & Mensagem’s 30 Under 30.

His work is driven by the belief that culture - especially from peripheral and underrepresented communities - is one of the most powerful forces shaping creative and strategic innovation today.

As a jury member, he brings a Global South perspective, with a sharp focus on cultural relevance, real impact, and creativity as a driver of both business growth and social transformation.