Vinicius B. Reis – Partner/CEO, Crispin Brazil & President, Stagwell Brazil & Latin America

For nearly 12 years, Vinicius has led Crispin Brazil alongside co-founder André Kassu. Under their leadership, the agency has grown to become one of the top 20 agencies in Brazil, partnering with major brands such as 99 (DiDi Chuxing), McCain, AB InBev, JBS, Lenovo, and Motorola.

In April 2022, he assumed the role of President of Stagwell Brazil & Latin America, with a mandate to expand and strengthen the U.S.-based holding company’s presence in the region. Vinicius brings extensive international experience, having previously served as Executive Vice President at Lowe Worldwide in New York and Latin America Director at DDB in Miami.

He was also Group Account Director at Africa Propaganda, where he led new business and international expansion initiatives for Grupo ABC. Earlier in his career, he held leadership positions including Account Director at DM9DDB and CEO of Havas Digital.