Radio & Audio Lions

The Radio & Audio Lions celebrate creativity that is wired for sound; work that communicates a brand message through audio excellence, sonic innovation or superior aural storytelling across the airwaves and digital streams.

Criteria considered during judging will predominantly be the idea and the execution. There is no overall limit to how many times the same piece of work can be entered into Radio & Audio as long as the categories chosen are relevant. However, the same piece of work may only be entered once in ‘A. Radio & Audio: Sectors’.

In sections A and B each execution constitutes one entry and all executions must have run within the eligiblity period.

In Sections C and D multiple executions must be entered as one entry however all Radio & Audio executions must have run within the eligiblity period.

Radio & Audio Lions Jury President

Merlee Jayme President

Global President, Dentsu Mcgarrybowen
Chairmom, Dentsu Jayme Syfu, Global

The 2019 Drum Global Ranking announced the top 100 Chief Creative Officers in the world, and there were only 8 women in the list. One of them is Merlee Jayme. Merlee is the Global president of Dentsu mcgarrybowen and the Chairmom of Dentsu Jayme Syfu. She is the first Filipino to be awarded: The Creative of the Year for Southeast Asia by Campaign Asia Pacific Agency of the Year and the Asia Women Marketeer 2019. Her works push insights and innovation. She has won major awards including a Cannes Lion Grand Prix for Mobile, Grand CLIO, NYF Grand Awards, D&AD yellow and wood pencils, LIAA and Gold Effies. She has led her agency to win key accounts: Coca-Cola, Nestle, Shell and Wyeth. Merlee is a seasoned judge in major award shows, an international speaker, one of CNN’s Leading Women, a feminist who leads dentsu’s #sistergood project for women leadership, a best-selling author/illustrator of a creative handbook titled “Everyone Can Be Creative", a mom to 4 beautiful girls, and an inspiration in breaking the glass ceiling in this mad men's world.
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