Radio & Audio Lions

The Radio & Audio Lions celebrate creativity for the airwaves and audio content.

Entries will need to demonstrate ideas that are wired for sound. That is, work that communicates a brand message through audio excellence, sonic innovation or superior aural storytelling.

Criteria considered during judging will predominantly be the idea and the execution. There is no overall limit to how many times the same piece of work can be entered into Radio & Audio as long as the categories chosen are relevant. However, the same piece of work may only be entered once in ‘A. Radio & Audio: Sectors’.

In sections A and B each execution constitutes one entry and all executions must have run within the eligiblity period.

In Sections C and D multiple executions must be entered as one entry however all Radio & Audio executions must have run within the eligiblity period.

Radio & Audio Lions Jury President

Ted Lim President

Chief Creative Officer, Dentsu Brand Agencies, Dentsu Aegis Network, APAC

Lim has led on creative work that has won multiple Grands Prix Awards at Cannes Lions and in 2017 he stood as the Direct Jury President. Lim repositioned the work Dentsu Asia-Pacific produces as “Innovative Business Solutions” and he was selected by AdWeek as one of 2019’s 13 global creative leaders whose ideas are advancing advertising worldwide. His team at Dentsu has produced globally recognised work for global clients including: Coca-Cola, Sprite, Zespri, Prudential, Unilever, Adidas, Qantas, Uniqlo and Yamaha. 
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