Explore the different ways to join us
From full Festival access to curated opportunities, funded programmes to unique experiences — there’s a pass for everyone.
Find the right pass for you
Cannes Lions brings together the entire creative industry for one week every June — but no two people experience it the same way. Whether you’re here to learn, to network, to compete or to lead, there’s a pass built around who you are and what you want to get out of the week.
For everyone
Whether you’re seeking a comprehensive experience with the Classic Pass or upgrading to the exclusive perks of the Gold or Gold Plus Pass, these are our most popular options for general attendance.
Classic Pass
Gold Pass
Gold Plus Pass
OUR MOST POPULAR PASS
Classic Pass
Everything you’ll need for a deep dive into the world’s leading creativity.
€4465 + sales tax @ 20%
For entrepreneurs and independents
Building your network, driving innovation or redefining creativity? Find the passes tailored for entrepreneurs and independents.
For start-ups
For indie agencies
For networking
Perfect for early-stage companies
Classic Start-Up Pass
For start-ups building the next generation of creative tools, platforms, brands and services in the creative marketing industry.
€1345 + sales tax @ 20%
Dedicated communities
Connecting through creativity or passion? Discover the passes designed for dedicated communities, from sports marketers to creators shaping the future of creative marketing.
For sport marketers
For creative economy folks
Especially for sports marketers
Sport Pass
Access the world’s most competitive sports brands and the people behind them at LIONS Sport, a two-day experience focused on the business of competition.
€2500 + sales tax @ 20%
For students and rising stars
Just starting out or ready to make your mark? Explore passes exclusively offered for students, younger professionals and those in early career stages who are eager to learn, connect and grow.
For students
For under-30s
Creative Academy
Brand Marketing Academy
FOR THOSE IN FULL-TIME EDUCATION
Classic Student Pass
Discounted access to the Festival, giving future industry leaders the chance to experience Award-winning creativity and learn from top professionals.
€1035 + sales tax @ 20%
For Marketers
Whether you’re in for the Festival week, want to join an exclusive learning programme or are looking to advance your skills, find passes designed to equip you with the insights, tools and connections to drive creative and commercial success.
For all marketers
For CMOs in the making
Effie Academy at Cannes Lions
Brand Marketing Academy
For brand-side marketers
Classic Marketer Pass
Everything you’ll need to navigate the Festival, with curated schedules, access to an exclusive event, and insights shaping the future of marketing.
€4465 + sales tax @ 20%
Other ways to attend
Access & opportunities for all
Scholarships and funded opportunities
From fully funded scholarships to equity programmes and structured academies — find out if there’s a LIONS-sponsored route to Cannes Lions for you.
COMING WITH YOUR TEAM?
Groups
If you’re travelling as a group and need 10+ passes, you’re eligible to hear from our Groups service, inclusive of a dedicated account manager and advanced access to accommodation.
Planning ahead
Everything you need to get to Cannes Lions
From visa applications and accommodation to travel and transfers – start planning your trip early to make the most of your week.
FAQs
How do I know which pass is right for me?
Can I buy passes for my whole team?
When should I book?
Are there funded or subsidised options available?
Can I attend just part of the festival week?