Kyungsin Kim is an award-winning creative known for crafting compassionate narratives and design-centric solutions. As the founder of Paulus, a creative agency based in Seoul, he has collaborated with global clients such as Hyundai Motor Group, Google, Lazada, and McCain.

Kyungsin's compelling storytelling for brands, public entities, international organizations, and NGOs has garnered numerous accolades at prestigious events including Cannes Lions, Clio Awards, One Show, and London International Awards.

Now, Kyungsin is channeling his creative vision into Be.Ark—a pioneering platform that transforms how creators own their AI relationships. Built on the principle that "memory is user-owned, models are replaceable parts," Be.Ark empowers creators to preserve their experience, decisions, and intellectual property on their own devices—ensuring their AI agents never disappear when companies change policies.