Nicolai Smith
Nicolai Smith
Chief Creative Officer - EMEA
AKQA
EMEA
Biography
Nicolai is a creative leader by craft and Chief Creative Officer for EMEA, responsible for driving creative excellence across the region and at leadership level. Prior to this, he led creative across multiple international markets, bringing together cross-disciplinary expertise to deliver best in class, consumer-centric brand experiences and integrated creative solutions.
Nicolai played a key role in spearheading the opening of AKQA’s Paris studio, helping establish and shape the office into a leading creative hub focused on high end brand experience and innovation.
Before joining AKQA, Nicolai gained international experience working across cities including New York, Paris, Shanghai, São Paulo and London. His work spans design, products and services, and storytelling, operating at the intersection of creativity, technology and culture.
His work has been recognised globally, including a Grand Prix in Innovation and a Gold Lion in Sustainable Development Goals at Cannes Lions. Earlier in his career, he won the Young Cannes Lions Award and the Future Lions competition.
Nicolai’s work has also been recognised by leading international award shows including Cannes Lions, D&AD, Eurobest, Clio Awards and the Crystal Festival.