Rana Sadek is a Senior Creative Director at Impact BBDO Dubai and a Next Creative Leader (2023–2024), recognized by The One Club for Creativity and The 3% Movement. Ranked the #1 Creative Director in the Middle East in the 2025 One Show Global Creative Rankings, she brings over two decades of experience shaping work rooted in culture and human behavior. Her work draws from a deep understanding of people, transforming insights into ideas that connect across audiences and contexts, whether for global brands or cultural institutions.

A two-time Grand Prix winner at the Cannes Lions International Festival of Creativity (2023 & 2024), her work has been recognized at the industry’s most respected shows, including D&AD, Clio Awards, The ANDY Awards, Loeries, and more. She has also served as a juror at leading global awards, including Cannes Lions, Clio, Loeries, Dubai Lynx, The One Show, and more.

Beyond her professional work, Rana is committed to nurturing the next generation of creatives, particularly young women across the region supporting and advocating for more inclusive representation within the industry.