With a career defined by strong commitment and creative excellence, Tato Bono has led projects for major global brands including Heineken, Bradesco, Chevrolet, P&G, Coca-Cola, Nestlé, and Mastercard, among others. Holding a postgraduate degree in Cinema and with over 20 years of experience in the industry, she has built a solid trajectory across top communication networks. Tato spent seven years at Publicis and served as VP of Production at WMcCann. In 2021, she joined Play9, a mediatech company, as Chief Production Officer and partner. In 2024, she returned to Publicis Groupe, taking on the role of CPO and currently serves as President of Publicis Production.