The Awards
The global benchmark for creative excellence
The Lions
Our nine Tracks reflect the breadth of disciplines across the global branded communications industry. They provide a structure to navigate Cannes Lions Awards, talks, learning experiences and expanding digital platform.
With 28 different specialist Lions, it's easy to find the right home for your creative work and ensure they are honoured at Cannes Lions.
Get the inside story on Lion winners
There's an amazing story behind every piece of work that wins a Lion. Our case studies explore these stories, revealing what goes into the world's best creative communications. And what happens after you win a Lion.
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Communication
The big creative idea – where work is brought to life through brilliant partnerships, people & story telling
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Craft
Focusing on the artistry, skill, talent and flair required to deliver beautifully executed ideas with the power to cut through and bring the creative idea to life.
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Entertainment
Celebrating creativity that goes beyond branded communications to create authentic entertainment that engages consumers and impacts culture.
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Experience
Focusing on the powerful brand currency of intelligent customers journeys and immersive experiences - captivating audiences at every touch point.
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Good
Going beyond brand purpose to use creative communications to shift culture, create change and positively impact the world.
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Health
Celebrating creativity in branded communications in this highly innovative but fiercely regulated sector with the unique power to truly change lives.
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Impact
Celebrating commercial creative effectiveness and the techniques used to measure and impact branded communications.
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Innovation
Showcasing the conception and application of product development, and the new data-driven, tech-enabled creativity re-shaping the conversation between brand and consumer.
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Reach