Welcome to the Young Lions Live Award for creatives aged 18-30 years old. If you are ready to use your creativity for good and win a ticket to Cannes Lions International Festival of Creativity 2021, the Young Lions Live Award could be for you.
In partnership with humanitarian organisation, the UNWFP, our brief calls for creative ideas that can help to rebalance the waste-starvation equation –encouraging people to waste less food and contributing to ending world hunger at the same time.
The briefing pack is now available and you’ll have up until 14 June to create a 90 second film and a 500 word description explaining your idea. Please note both must be in English though your film can be subtitled.
The competition is open to individuals or teams of two and you must be aged between 18-30 years old. Please note you will be required to supply proof of age when registering. Winners receive complimentary passes to Cannes Lions 2021.
The United Nations World Food Programme is the world's largest humanitarian organisation addressing hunger and promoting food security. It feeds over 100 million people a year and also plays a critical role in ensuring those people can also help feed themselves – delivering food assistance in emergencies and working with communities to improve nutrition and build resilience. The UNWFP estimates that the pandemic will see more than a quarter of a billion people suffering acute hunger by the end of the year. This is a global issue that requires immediate attention from people across the world.
Principal and Founder
Co-Founder and CCO
Creative Director and Partner
Scholz & Friends
Partner and Global CCO
Head of Creative
Global Creative Director
Chief Marketing Officer
United Nations World Food Programme
ex Wunderman Thompson
Executive Creative Director
LOLA MullenLowe Madrid