Anny is a distinguished marketing leader with a proven track record in driving innovation and delivering impactful business outcomes across the world. As the Global Head of Product MarComs and Industry Education, she spearheads initiatives that educate, inspire and connect businesses with TikTok's solutions as well as dynamic ecosystem, fostering creativity and growth globally.

Before joining TikTok, Anny held senior leadership roles at Yahoo and WPP, where she devised digital strategies, and led digital transformation efforts in major media agencies across the UK and Australia.

Anny's influence extends beyond her professional roles. She serves on advisory boards for programs like SxSW Sydney and is a passionate advocate for startups and scaleups. She actively mentors female entrepreneurs and serves in board and advisory roles, championing innovation and equity in the business community.