Deirdre Murphy
Deirdre Murphy
Global Client Partner
Ketchum
GLOBAL
Biography
Deirdre is the Global Client Partner for Omnicom PR’s largest client and the OMC Integrated Client Lead. Her role is to bring the best of the OMC network of capabilities to the client’s business, from top talent to innovation, growing revenue and strengthening OPR’s and OMC’s reputation as an invaluable partner.
Deirdre has over twenty-five years of Integrated Communications experience across a broad spectrum of sectors including FMCG, Technology, Consumer Health, Beauty, Fashion and Luxury, and a track record of innovative brand building and growth. She has a customer-centric approach to global and local audiences across multiple channels, combining business acumen and analytical skills with a sensitivity for impactful narrative development. Deirdre’s expertise lies in brand development, reputation building, and business strategy. She has extensive operational experience of network management, leading large diverse teams across multiple cultures and markets.
In her long tenure at Omnicom, Deirdre has worn multiple agency hats, formerly leading Ketchum’s consumer practice driving YoY double digit growth and spearheading the expansion of Ketchum’s Creative Services from a team of five to a stand-alone community with expertise in Planning, Creative, Research & Analytics, Social & Influencer and Design & Production.