Mandy Wong is Chief Executive Officer of TBWA\Group Singapore, bringing close to two decades of experience within the TBWA\ network. She previously served as President from 2022, where she led the agency’s continued evolution in a rapidly shifting marketing landscape.

Across her career, Mandy has partnered with global and regional brands, steering complex, multi-market relationships and helping organisations navigate transformation at scale. Her work spans integrated campaigns that extend beyond traditional channels, with a strong focus on ideas that live in culture and in public spaces, reaching audiences at scale.

Under her leadership, TBWA\Singapore has strengthened its position as a leading creative agency in the region. She has played a pivotal role in deepening long-standing partnerships, including the agency’s 19-year relationship with Singapore Airlines, while also driving new business growth through key account wins such as Mandai Wildlife Group, StarHub, and the Health Promotion Board.

Mandy continues to champion creativity that is both culturally resonant and commercially effective, with a belief in bold ideas that show up in the world and make a lasting impact.