Simon has been successfully leading agencies and creative departments for well over a decade. A personable and collaborative leader, he has built a reputation for creating culturally relevant work for some of the world’s most iconic brands, delivering work that challenges conventions, disrupts categories and creates new ways to engage audiences.

Throughout his career in Australia and overseas at some of the industry’s most creative agencies, his work has been recognised with top honours at major international award shows, including Cannes Lions, D&AD, The One Show and LIA. More recently, his work has been awarded Grand Prix across both creative and effectiveness categories at Spikes Asia, as well as the Grand Prix for Humanity at Adfest.

He has also had the privilege of serving as a jury member across these leading global award shows.

Above all, he is proud of the culture he helps create and the strong partnerships he builds with clients to solve business problems through the power of creativity.