We're challenging the brightest professional minds working in media agencies to demonstrate their strategic thinking and innovative approaches to solving an important marketing challenge in only 24 hours.
How does it work?
- Contact your local Festival Rep to find out about the Competition near you
- Compete in your local competition
- Win your local competition!
- Attend the Cannes Lions Festival of Creativity to compete in the Young Lions Media Competition.
Find your representative
The challenge
After a briefing from a charity or NGO, you'll have 24 hours to demonstrate how to create 'Consumer Engagement' and exploit the value of emerging media with consumer insights to drive effective communication strategies. You'll need to show how your strategic idea would work across channels to craft a compelling communications strategy that will be judged by a selection of industry experts before the winner is crowned live at the festival.
Who is it for?
- Media planners/Media strategists/Media buyers/Media managers
- Full-working professional aged 30 years old or younger
- Local Competition winner
I wish I could live at a never ending Cannes Lions Festival. The whole thing, including the Young Lions Competitions, is amazing.
Daniel Zaldumbide, Maruri Grey Ecuador