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Inaugural Luxury & Lifestyle Lions awarded
This year’s Festival introduced a Lion that provides a global benchmark for brands in the luxury space. The Luxury & Lifestyle Lions celebrate the most impactful creative work that’s changing business models and setting a new creative standard for a market in flux. The first recipients of the Award have been announced.
"The community is disrupting the purchase cycle, from linear to an infinity loop."
Sofia Hernandez
Global Head of Business Marketing
TikTok
Application process
You can submit your application through the LIONS Competition platform. Your application should include the following:
- an answer (250 words max.) to the following prompt: Describe what creativity means to you
- a video (2 minutes max.), recorded in English, telling us who you are and why you deserve a space in the Academy
- a character reference (250 words max) by your employer, your company's talent officer, a senior executive of your company or a previous LIONS Academy graduate.
Applications for the LIONS Scholarship 2024 are now closed.
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Photography
We will have photographers on site, but we can’t guarantee that all Talks will be captured.
If you’d like to have your own personal photographer capture your Talk, please email the content operations team with the details and we can arrange for them to be granted access to the Talk only.
If you’d like to have a photographer there beyond your Talk, we can put you in contact with the Press and PR team, as your photographer will need to register for press accreditation.
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Photography
We will have photographers on site, but we can’t guarantee that all Talks will be captured.
If you’d like to have your own personal photographer capture your Talk, please email the content operations team with the details and we can arrange for them to be granted access to the Talk only.
If you’d like to have a photographer there beyond your Talk, we can put you in contact with the Press and PR team, as your photographer will need to register for press accreditation.
PR at Cannes
Members of the global media frequently contact us to request interviews with Speakers, either before or during the Festival. Please ensure you provide your press and PR details on the ‘Contact details’ tab of the Speaker Portal to help us facilitate these requests for publicity and the promotion of your Talk.
To find out which international media are registered to attend the Festival, please contact press@canneslions.com.
Press Centre
At the Festival, you’ll find the Press Centre on level 4 of the Palais. This is where every press conference will be held across the week.
The Press Centre is only accessible with a Press Pass. The Press Centre is also home to the Lions Daily News office.
To access the Press List, please email us at press@canneslions.com so we can add you to the distribution list.
Thumbnails
Session hosts must provide us with a thumbnail image to display their talk on our on-demand platform, Love The Work.
Thumbnail Guidelines are available below, and you must submit them on the Speaker Portal. The deadline for your Thumbnail is 31 May 2024.
This image should represent your talk but should not feature the company logo. The team will review everything before being published.
Please note it is your responsibility to ensure you are happy with the information and your session’s visual image before saving it on the Speaker Portal.
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Not sure if you are entering the right category?
We have a dedicated expert for each Cannes Award who you can speak to about any specific queries.
Eligibility dates
Make sure to check if your work is eligible before you enter.
21.06.24
Final Lion winners announced
The following Lions were awarded: Film, Glass: The Lion for Change, Sustainable Development Goals, The Grand Prix for Good and The Dan Wieden Titanium Lions.
21.06.24
New report from The Geena Davis Institute released
‘The Power of Portrayal’ Report looks at representation in Cannes Lions Film and Film Craft Creative Work, from 2006 to 2023.
21.06.24
2024 Young Lions winners announced
This year’s competition sees Kazakhstan and Uzbekistan being awarded for the first time
20.06.24
Lion winners announced on the penultimate day
The Brand Experience & Activation, Creative Business Transformation, Creative Commerce, Creative Effectiveness, Creative Strategy, Innovation and the new Luxury & Lifestyle Lions winners have been announced.
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Cannes Lions is an example of the best winning work worldwide, so to be here and to be recognised here is amazing. It's proof of all the hard work the team did. It's going to motivate us to continue working for causes that we really care about and striving to do even better work each day.
Monica Blanco
Strategic Data Lead
PHD, Costa Rica
I’ve been on the Jury twice so I know the standard is world-class. When I told my team I thought, ‘Finally, I can bring them on stage'.
Chris Chen
CCO
Dentsu Creative
We hope the work inspires other teams inside and outside of Supercell to really be ambitious with the work. Our company mission is to make great games that people play for years and are remembered forever. With this win, with this work, we hope to.
Derek Chan
Marketing Leader
Supercell
You come because you want to keep pushing yourself, you come because you believe that greatness is a never ending thing, you have to be resilient. It’s a mix between refreshing your mind, having fun, bringing the clients to show them the difference between good and great.
Renata Maia
CCO
Ogilvy Health
It's sort of addictive. We're already writing down notes and insights that we're getting from the Palais and from the Basement, looking at all the inspiring work. We've told each other once we're back from Cannes, we have to keep the fire going.
Hannah Sterke
Art Director
TBWA\Neboko
We’ve participated and won in other Awards but there's nothing like Lions. The connections you make, the ideas you see, it’s a Festival like no other. I believe if you haven’t won a Lion you haven’t won any Festival at all.
Benjamín Pedrero
Executive Creative Director
BBDO, Mexico
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Episode 5 | Shoot for Success: Tips for Adopting the Creator Mindset
The rise of the creator economy and democratisation of content creation presents major implications for creative expression. In this episode we unpack how anyone can now be a creator, and why adopting that mindset drives innovation.
Featuring
Drew Baldwin, Founder, Tubefilter
Victoria Bachan, President, Whalar Talent
Alexia Del Valle, Creator
Episode 4 | Jumping on Trends to Shape Entertainment
As creators continue to shape the way we consume content, this conversation will explore how their growing influence shapes the entertainment business.
Featuring
Drew Baldwin, Founder, Tubefilter
Jennifer Wiener, SVP Solar, Hello Sunshine
Dan’l Hewitt, Head of Global Partnerships, Moonbug Entertainment
Jasmine Dawson,l Senior Vice President Digital, BBC Studios
Episode 3 | What Happens When You Collab with a Brand?
Discover what happens behind the scenes of the entire creative process, from ideation to execution and timelines. Learn how marketers sell creator campaigns to internal stakeholders, and the strategic internal considerations involved. Understand the business language of brands and how to maximize earnings from them.
Featuring
Jamie Gutfreund, Creator Economy Strategist, Creator Vision
Becky Owen, Chief Marketing and Innovations Officer, Billion Dollar Boy
Julie Bogaert, Head of Talent Partnerships EMEA, Snap Inc
Victoire Binet, Global Head of Digital Marketing and Brand Engagement Director, Pepsi Lipton
Alanna Doherty, Creator @alannanicolex
Nikki Lilly, Creator and Presenter, Snapchat
Episode 2 | Money Talks: How to Get Paid as a Creator
It’s the newest part of the ever-evolving marketing mix – so in this episode, learn how we can ensure different creator economy players come together to pave the way for a fair marketplace.
Featuring
Jamie Gutfreund, Creator Economy Strategist, Creator Vision
Ashley Cole Seidman, Global Head of Content, VISA
Joe Gagliese, Co-CEO, Viral Nation
Rahul Titus, Global Head of Influence, Ogilvy
Caspar Lee, Chief Vision Officer at Influencer, Creator & Partner at Creator Ventures
Marisa Hammonds, Global Head of Creator Marketing and Community, TikTok
Episode 1 | The Creator's Guide to Brand Deals and Making Money
Top creators speak out about the highs and lows of turning virality into a sustainable business - and what they wish they had known in their early years.
Featuring
Jasmine Enberg, Principal Analyst, EMARKETER
McKenzi Brooke, Creator and Actress
Avani Gregg, Creator
Madi Monroe, Creator and Actress
John B. Allen, Creator & Podcaster
Kahlil Greene, GenZ Historian
Young Lion Pass
The Young Lion Pass is built for under 30s to access the Festival with ease. Jump start your creative journey and future-proof your career, with the opportunity to meet industry icons, hear fresh perspectives and grow a network in the creative ecosystem.
#CannesForAll
#CannesForAll is an initiative launched by Brixton Finishing School in London, UK, DigiLearning Foundation and Lollipop Mentoring that aims to place their emerging and diverse talent at the heart of the Festival.
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QA TESt: I’ve placed my order, but I can’t find accommodation that suits my needs. Can you help?
Accommodation in Cannes during the Cannes Lions Festival sells out quickly. We highly recommend that you place your order(s) and book your room(s) as early as possible to avoid disappointment. bnetwork has a team dedicated to assisting Cannes Lions delegates – so if you have any questions, please contact them here.
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