What's on
How can you infiltrate popular culture and stay relevant at scale?
Trail-blazing speakers including Steve Stoute, Translation, Gucci, Neuro-Insight US, T-Mobile, Sophia Bush, Marie Kondo and BlueCurrent Tokyo talked about how they are intersecting at significant moments or events in culture and sparking important conversations.
Learn more about Brands in Culture
How do we strike the right balance between purpose and profit?
We heard from the leading thinkers like the Kraft Heinz Company's Eduardo Luz on how to drive brand presence with purpose and saw some of the captivating work that is inspiring positive action and change in an uncertain world.
Learn more about The New Rules on Brand Purpose
How can creative strategy build brands to drive performance & growth?
We heard from the likes of Richard Shotton, Text100’s Global Creative Director Richard Parkinson and Lucy Reynolds, Head of Consumer Communications at Vodafone as they shared the human insights that have changed how we think about targeting, personalisation and reach.
Learn more about Creative Strategy and How to Reach the Reluctant Consumer
How can modern technologies improve the art of storytelling?
Storytelling: an over-used word undoubtedly, but it is the foundation on which this industry is built and it has the power to change lives. World-class speakers like New York Times bestselling author Kwame Alexander and the team behind Sesame Street shared how they make audiences laugh and cry.
Learn more about Re-imagining Storytelling
How do we use creativity to drive exceptional consumer experiences?
We discovered how to create consistency across all touchpoints and provide rich consumer journeys in the 'age of me'. We were joined by Marc Pritchard, the Chief Brand Officer at P&G, Mastercard's Raja Rajamannar, Kargo, Yum! Brands - group owner of Taco Bell, KFC, Pizza Hut and WingStreet - and Silicon Valley's favourite soft drink, Hint Water.
Learn more about Creating Exceptional Consumer Experience
What creative business models thrive in a direct to consumer world?
We explored the deep structural changes in the branded communications landscape, and enjoyed talks from the likes of Uber's Paulie Dery, Publicis Emil’s Justin Billingsley and Intel's ex-VP Global Creative Director, Teresa Herd, as well as Daimler's Conrad Fritzsch.
Learn more about Future-proofing Creative Organisations
How can we drive diversity of thought to deliver more positive and better work?
We heard original and credible perspectives from diversity champions such as Maithreyi Jagannathan, Vicks India lead and P&G’s Associate Marketing Director of Healthcare, Ajay Vikram, CCO of Publicis Singapore, and non-binary influencer Winter Mendelson. They outlined new benchmarks for brand work that promotes diversity and inclusion.
Learn more about Embracing Inclusion, Equality & Diversity
How can creativity deliver competitive advantage in the long & the short term?
In a world of big data and shiny tech, we explored why the 'Big Idea' still matters and whether efficiency actually equates to effectiveness. We learned from the likes of Eco Moliterno, Kellogg CMO Gail Horwood, and Alexander Schill.
Learn more about Proving the Value of Creativity
How can we meet consumers wherever they are in both the physical & digital world?
We heard case studies from some of the world's largest brands on how they maintain customer relevance in a mobile-first, Amazon-dominated, voice-enabled world. Speakers like Brad Hiranaga, Lubomira Rochetand Scott Galloway outlined how brands can survive and thrive in an era of endless digital disruption.
Learn more about Winning in the Digital Economy
How do we fix the issue of trust, ethics and transparency in creative marketing communications?
We enjoyed keynotes from major tech platforms, advertisers and provocateurs. They shared ideas on how we can rebuild consumer trust in an industry that’s taken a battering.
Learn more about Trust, Ethics & Transparency
Alfonso Cuarón
Academy Award-Winning Film Director
Seng Yee Lau
Senior Executive Vice President, Chairman of Group Marketing and Global Branding
Tencent
Shonda Rhimes
Writer, Producer and Author
Shondaland
Steve Stoute
Founder and CEO
Translation
Robert Triefus
Executive Vice President, Brand and Customer Engagement
Gucci
Cecile Frot-Coutaz
Head of YouTube, EMEA
YouTube
Kenya Barris
Writer and Producer
Netflix
Maye Musk
Model, Dietitian
Sheryl Sandberg
Chief Operating Officer
Facebook
Jeffrey Katzenberg
Co-Founder and Managing Partner
WndrCo
Discover Lions Health
Lions Health is a two-day forum that focuses on the creation, conception and execution of awe-inspiring life-changing creativity that has a verifiable impact on healthcare outcomes.