Five reasons why coming to Cannes Lions offers great ROI
1. Access to world-class ideas, representing global creative work
Each year, the Lion Awards act as a global barometer for the industry. Work that wins represents the year’s most exceptional campaigns. Which makes the festival a critical tool for creative benchmarking in your business.
Cannes Lions is the only place you can see everything relevant in the same place, at the same time. In 2018, we saw over 32,000 entries from across 90 countries. Our programme of events dedicated to the Work includes an interactive exhibition, talks and tours with our awards experts and inside the jury room sessions. Put power behind your creative team with five days of access to the best creativity in the world.
2. Unique opportunities to connect with the brands and businesses that matter
Cannes Lions is increasingly unmissable for the world's biggest brands, agencies, media companies and consultancies. We’ve designed the festival to maximise the potential for you to connect and do business, with a programme of events and networking spaces.
There’s also a huge opportunity to win new business as Cannes Lions is the place where you meet the most influential people. Last year’s list of attendees included Apple, P&G, Unilever, Amazon, Samsung, Tencent and many more of the biggest companies in the world. We’re a unique global event where you can have conversations that just wouldn't happen in the boardroom.
3. A programme designed to supercharge business growth through creativity
This year, you’ll find that the festival programme is particularly appealing to budget-holders and decision-makers, with dedicated ‘how to spend’ content.
From new trends, to new technologies, to partnerships, to customer experiences, we want to help you decode the difference between the buzzwords and the business-critical when it comes to investing. Sessions from the biggest brands and agencies in the world will help you understand what’s driving growth and performance for them, so you can set your budget going forward.
4. The chance to curate your own festival with tailored experiences
We’ve made it much easier to design your week for the most ROI - with all of our onstage content navigable by tracks that range from Communication to Innovation, Experience and beyond. We also offer a selection of bespoke products to help you tailor your festival.
New for 2019 is CLX – an invite-only event for delegates with exhibitions, showcases and sessions from content creators and entertainment experts.
And back again after a successful 2018 is Cannes Lions Curated, a complete, immersive learning experience for brands, mixing private talks, networking, screenings, tours of the work and sessions for your team.
5. A full five days of future-thinking content, focused on the evolution of the industry
"It's the only global event that covers every aspect of how the industry is evolving. There's nothing that comes even close."Per Pedersen, Global Creative Chairman, Grey
The communications industry is in flux. You need to be at Cannes Lions to find out how to navigate change and continue to grow.
Content this year focuses on the key pillars of our new world, with a spotlight on what you can do to future-proof your business. In 2019, we’ll focus on:
- Proving creative effectiveness
- Being inclusive and embracing equality and diversity
- Exploiting the changes sweeping our industry
- Winning in a digital economy
- Creative strategy
- Using creativity as a force for good
- Story-telling, creating experiences, and beautiful craft
- Trust, ethics and transparency
You can’t really afford to miss it, can you? Cannes Lions 2019 is a business-critical investment.